"Piece Parties"! I have had a new idea for promoting all my products, particularly among teens and early 20's! The name I have come up with is "Piece Parties", "piece' being hairpiece. Now some people call all hair substitutes hairpieces as it is a more pleasing word than wigs, which still has a certain naff conotation from the 70's maybe when wigs really were naff. But they so are not now! I wear them all the time and believe me, if they were naff, I would not wear them - EVER!
The idea of the "Piece Party" (the inverted commas will be dropped when the term is known and understood), is much like all the other selling/buying parties, I will invite people and their friends to come to my house to try on and buy hairpieces, wigs, extensions and accessories. The event will be light-hearted and fun with the expectation of sales but without the pressure. The target market is young girls really, and the idea popped into my head because I have found when looking for wig models, it is this group that is really, really up for it. Much more so than the slightly older ones. So, it maybe that my real market will grow with this age group coming up.
Time to get to work then! After my holiday, we shall be doing the photo shoot to change the website www.wearmyhair.com
images from mannequins to real live models. We will be doing this initially for all the womens wigs. I already have about 6 girls who are willing to be models and their parents have agreed to sign the necessary permissions if they are under 18, and they will form the initial guests at the grand inaugural "Piece Party". They will, of course, be encouraged to invite their friends and I will lay on some light refreshments and depending on how the first event goes, plan more and later on, further afield.
It may be sensible, when going further afield to team other with other party organisers. There are lots of party events - Ann Summers, Avon, Shoes, and they all fit well with all other fashion and well-being concepts.
If you are interested in being involved with this idea, or coming along to my first party, then contact me now at info@wearmyhair.com or call me on 07810 872 034 and let the fun begin! Piece Parties the way to go!
Thursday, 18 February 2010
Tuesday, 16 February 2010
Wigs in Cambridge
There was a bit of confusion yesterday as a lady turned up at my house asking "Is this the wig shop"? I replied that the address is correct but strictly speaking the shop is an internet one and there is no actual shop at my Gilbert Road address. That said, all the stock is held there and it is certainly where I do the consultations but you do need to ring first for an appointment. The consultations are free and you can buy any of the wigs, hairpieces, extensions or accessories from my home or from the website.
The lady came from Saffron Walden and she was wanting a wig. She googled 'wigs Cambridge' and she got my address but did not find the website. That is very strange. www.wearmyhair.com for wigs, hairpieces, extensions & accessories, Cambridge, UK.
The lady came from Saffron Walden and she was wanting a wig. She googled 'wigs Cambridge' and she got my address but did not find the website. That is very strange. www.wearmyhair.com for wigs, hairpieces, extensions & accessories, Cambridge, UK.
Thursday, 4 February 2010
Clip-in Hair Extensions selling well!
I am delighted to say that the brightly coloured clip-in extensions are selling really well! I had thought that as so many people use hair extensions to bulk out or add length, layers etc to their own hair, perhaps the brightly coloured ones wouldn't do so well. Wrong! they are flying out.!!
It goes to show that there is really a place for everything. Maybe the pictures of me wearing about 4 colours of clip-in hair extensions for a Christmas Party helped people to see how they too might use them to accessorize their own hair or, indeed, as I do, a wig!
Hairpieces too, are a good way of bulking up or lengthening your own hair, the most obvious disadvantages being that you need to match as closely as possible with your real hair if you want it to look like all your own hair. Not so with a wig. The great advantage with a wig is you really can go different. A whole new colour, blonde, red, black, whatever you've never been, you can "suck it and see" with a wig! And, of course, it isn't just a one off for a day or two post salon visit, you simply put it on and take it off and wear it again and again whenever you want. Not much in favour am I? What's not to like, I say!
Sunday, 24 January 2010
Go for the hair you want, not what you were born with!
How often do you hear your friends and family, well, particularly the females among them, complaining about their hair? For me it's loads and loads. It's everything, too thin, too thick, too curly, too straight, too fine, too frizzy, the list is endless. I even know people who constantly wear their hair scraped back and tied up to keep it out of sight, all day every day.
I do not understand why in this day and age, they do not simply wear a wig. They are so good, so easy, so cheap in comparison to the freedom they bring and the cost of hair salons, which for the most part can only give you a very temporary fix. And, black girls do it all the time and look fab in their wigs and weaves and extensions, they look really briliant.
Go look and buy here, and start the first day of the rest of your life! www.wearmyhair.com
Monday, 18 January 2010
Florence and the Machine!
want Hair like Florence and the Machine? Buy this wig now! www.wearmyhair.com.
You will find this wig under women's wigs, long wigs and while there are several colours in this stlye, colour ref: FR130 is the best look alike. Here it is
Go buy it now!
Friday, 15 January 2010
Surprise visitors yesterday
And it was a surprise! I was just returning from a shopping trip in Cambridge and an eye test and suddenly I heard voices behind me as I walked down my drive. Four young girls were following and asked if "this is the wig shop". I invited them in and got out my large stock and sorted them out with the wigs they wanted. I was very thrilled because they represented exactly the customers that I want to attract - girls and women who want to use wigs and hairpieces to accessorize their looks. That is exactly it!
One of them wanted to see how auburn hair would suit her and yet didn't want to take that drastic step of dying her own hair until and unless she was quite sure that it would look as she expected or better. So what better way to "suck it and see" than buying a wig so that she could not only get used to the colour gradually, but she could make regular comparisons with her own natural colour to see if that is really what she wants. And, of course, she can have great fun wearing the wig whenever she wants to.
So now I have added a line or two to the bottom of my homepage at www.wearmyhair.com to explain that it is an online shop and that to view and try on wigs, hairpieces & extensions at my home address is fine, but please make an appointment first so that I can be ready for you!
Sunday, 10 January 2010
Website changes make everything clearer
I have spent the weekend making very important changes to the website that should make buying the products much easier and clearer.
1. The colour chart has been renewed to focus on the new colours for the hair extensions and to reflect the fact that all our purchasing from now on will be using these colours. They have been matched to the existing stock of wigs and hairpieces and extensions.
2. For each item, the colour reference and description matches exactly the colour chart and the instruction for selecting that product in the colours shown is given. This is particularly important where a wig or hairpiece contains two or three different colours and may, in the past, have made selection difficult.
3. Because instructions for selecting a pictured item is given, it also makes it obvious how to select different colours if required and this will enhance the added value that these feature affords.
I will spend some time this week going over all the pages again and making sure that all the references match up and that buying from the site is now as straightforward for wigs with two or three colours as it is for wigs, hairpieces and extensions with just one colour.
The final change will be to add the colour grey. We currently have a light grey and a dark grey wig for the " middle youthers " but there is no grey on the colour chart. This will be rectified today.
Let's hope that these changes will greatly improve the experience of shopping at www.wearmyhair.com
1. The colour chart has been renewed to focus on the new colours for the hair extensions and to reflect the fact that all our purchasing from now on will be using these colours. They have been matched to the existing stock of wigs and hairpieces and extensions.
2. For each item, the colour reference and description matches exactly the colour chart and the instruction for selecting that product in the colours shown is given. This is particularly important where a wig or hairpiece contains two or three different colours and may, in the past, have made selection difficult.
3. Because instructions for selecting a pictured item is given, it also makes it obvious how to select different colours if required and this will enhance the added value that these feature affords.
I will spend some time this week going over all the pages again and making sure that all the references match up and that buying from the site is now as straightforward for wigs with two or three colours as it is for wigs, hairpieces and extensions with just one colour.
The final change will be to add the colour grey. We currently have a light grey and a dark grey wig for the " middle youthers " but there is no grey on the colour chart. This will be rectified today.
Let's hope that these changes will greatly improve the experience of shopping at www.wearmyhair.com
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