Friday, 19 February 2010

Pieces Parties!

Pieces Parties!

Ok, this idea is now on it's own page on my website www.wearmyhair.com/PiecesParties.php. This idea is to create an opportunity for those who are not able or you are not keen on buying initially online. A kind of "try before you buy" concept but combining the fun of a social and networking event with trying on different styles and colours. Then buying safe in the knowledge that the wig, hairpiece or extensions is right for you.

The first Pieces Party will be planned over the next couple of months and will take place at my home in Cambridge. The first guests will be those young girls and their friends who have put themselves forward to be wig models for the new website images. It then struck me how "up for it", the whole hairpieces, wigs & extensions as accessories this age group really is. And yet they are often disadvantaged when it comes to buying from an internet shop such as wearmyhair.

If they are under 18 they will not have a credit card and may well not have a paypal account either, so it is difficult for them to buy online. I know this because I have had postal orders sent with orders online, and in fact created a page explaining how to buy for those in this situation.

The concept will be developed and may include other similar events depending on numbers and success, but it is hoped in the longer term to develop Pieces Parties further afield to include neighbouring counties such as Norfolk, Suffolk, Herts and Essex.

Thursday, 18 February 2010

"Piece Parties" Promoting fashion wigs, hairpieces and extensions!

"Piece Parties"! I have had a new idea for promoting all my products, particularly among teens and early 20's! The name I have come up with is "Piece Parties", "piece' being hairpiece. Now some people call all hair substitutes hairpieces as it is a more pleasing word than wigs, which still has a certain naff conotation from the 70's maybe when wigs really were naff. But they so are not now! I wear them all the time and believe me, if they were naff, I would not wear them - EVER!

The idea of the "Piece Party" (the inverted commas will be dropped when the term is known and understood), is much like all the other selling/buying parties, I will invite people and their friends to come to my house to try on and buy hairpieces, wigs, extensions and accessories. The event will be light-hearted and fun with the expectation of sales but without the pressure. The target market is young girls really, and the idea popped into my head because I have found when looking for wig models, it is this group that is really, really up for it. Much more so than the slightly older ones. So, it maybe that my real market will grow with this age group coming up.

Time to get to work then! After my holiday, we shall be doing the photo shoot to change the website www.wearmyhair.com
images from mannequins to real live models. We will be doing this initially for all the womens wigs. I already have about 6 girls who are willing to be models and their parents have agreed to sign the necessary permissions if they are under 18, and they will form the initial guests at the grand inaugural "Piece Party". They will, of course, be encouraged to invite their friends and I will lay on some light refreshments and depending on how the first event goes, plan more and later on, further afield.

It may be sensible, when going further afield to team other with other party organisers. There are lots of party events - Ann Summers, Avon, Shoes, and they all fit well with all other fashion and well-being concepts.

If you are interested in being involved with this idea, or coming along to my first party, then contact me now at info@wearmyhair.com or call me on 07810 872 034 and let the fun begin! Piece Parties the way to go!

Tuesday, 16 February 2010

Wigs in Cambridge

There was a bit of confusion yesterday as a lady turned up at my house asking "Is this the wig shop"? I replied that the address is correct but strictly speaking the shop is an internet one and there is no actual shop at my Gilbert Road address. That said, all the stock is held there and it is certainly where I do the consultations but you do need to ring first for an appointment. The consultations are free and you can buy any of the wigs, hairpieces, extensions or accessories from my home or from the website.

The lady came from Saffron Walden and she was wanting a wig. She googled 'wigs Cambridge' and she got my address but did not find the website. That is very strange. www.wearmyhair.com for wigs, hairpieces, extensions & accessories, Cambridge, UK.